Facebook User Acquisition Officer

Our client is a leading Financial Services provider, we are seeking to recruit an experienced individual to join their team.

Job Description

  • Manage and scale paid acquisition campaigns to grow userbase profitably.
  • Monitor, optimize and report on campaign performance on an ongoing basis.
  • Identify optimization opportunities to help improve performance.
  • Develop, execute and analyse A/B tests on creatives and landing pages.
  • Collaborate with design, product and data analytics teams to develop effective acquisition strategies.
  • Communicate campaign performance and test results to the broader marketing team and executives.
  • Help with development of analytical tools, technologies and processes to drive efficiency across the Marketing team.

Required Skills & Experience

  • 3+ years of user acquisition or mobile media buying experience, with a strong track record of measurable results.
  • Experience with Facebook as a top marketing channel.
  • Understanding of advert attribution and tracking.
  • Strong analytical skills and creative thinking.

Remuneration & benefits

  • Competitive salary including a 13th salary
  • Relocation package
  • Medical and life insurance
  • Provident fund
  • Free meals and beverages at the in-house cafeteria