Head of Marketing ( Russian Speaking)

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Our client is an established international Marketing agency specialising in the financial sector, who are now developing and setting up their Cyprus office, based in Limassol.

Job Description

  • Design strategies for all Marketing teams, including Digital, Advertising, Communications and Creative
  • Prepare and manage monthly, quarterly and annual budgets for the Marketing department
  • Set, monitor and report on team goals
  • Design branding, positioning and pricing strategies
  • Ensure brand message is strong and consistent across all channels and marketing efforts (like events, email campaigns, web pages and promotional material)
  • Analyse consumer behaviour and determine customer personas
  • Identify opportunities to reach new market segments and expand market share
  • Draft quarterly and annual hiring plans
  • Monitor competition (acquisitions, pricing changes and new products and features)
  • Coordinate sales and marketing efforts to boost brand awareness
  • Supervise the department and provide guidance and feedback to other marketing professionals
  • Produce ideas for promotional events or activities and organize them efficiently
  • Plan and execute campaigns for corporate promotion, launching of new product lines etc.
  • Monitor progress and submit performance reports
  • Responsible for producing valuable content for the company’s online presence, editorial design and organizing the company’s publications
  • Conduct general market research to keep abreast of trends and competitor’s marketing movements
  • Control budgets and allocate resources amongst projects

Required Skills & Experience

  • BSc/BA in business administration, marketing and communications or relevant field
  • At least 3 years’ experience as Head of Marketing within financial services industry, preferably in the forex industry
  • Thorough knowledge of web analytics (e.g. Google Analytics, DataSuite etc) and Google Adwords
  • Previous experience running successful marketing campaigns
  • Knowledge of compliance requirements and legal aspects of marketing forex related products and services
  • Excellent leadership and organizational skills
  • Analytical and creative thinking
  • Excellent communication skills in both English and Russian B2 level

Remuneration & Benefits

  • Clean and modern sea-front working environment
  • Free 3 course lunches delivered to the office daily
  • Annual leave and public holidays
  • Personal development opportunities
  • Supportive environment from a multicultural team of colleagues
  • Attractive remuneration package based on qualifications, experience and skills