Social Media Manager

Our client is amongst the biggest and leading Financial Services providers based in Limassol.

We are recruiting on their behalf an experienced Social Media Manager to their marketing team.

Job Description

Develop, coordinate and execute the company’s social media strategy
Understand the client profile for each region and ensure the strategy is in line with the company’s overall vision and goals
Implement comprehensive campaigns to increase brand recognition and engagement across all social media platforms
Create content, engage with clients and manage the company’s social media presence
Develop, launch and manage targeted paid campaigns on a per country basis
Conduct A/B testing to identify the campaigns that work best and analyse the results
Keep up to date on the latest platform features and functionalities, and how to leverage them to reach the company’s goals
Stay informed about the latest industry-specific rules and regulations related to sharing content on social media
Work directly with Business Analysts to produce daily, weekly, monthly and lifetime performance reports
Plan and prepare timelines for the launch of each campaign and monitor performance to optimise for best results
Be highly analytical with data and forecasting, and show an ability to meet monthly and quarterly forecasts

Required Skills & Experience

Educated to bachelor’s degree or equivalent would be preferable
Strong creative writing background and skills
Previous work experience in social media, media planning, buying, and/or analysis with budgets
Existing knowledge of social media norms in financial services would be considered a plus
Ability to analyse and report on digital media accounts and campaign trends
Proven track record of maintaining paid media accounts
At least two years’ experience in a relevant field
Fluent in English

Remuneration & Benefits